Visual Brand Design Packages

Service Description

Your brand should feel like you, but cranked up to 11. Whether you're launching something new or leveling up your current look, Smug Pug Ink offers visual brand design that's bold, inclusive, and built to connect. All packages include collaborative direction, intentional design, and creative strategy—with a side of neon-fueled flair. ✨ PUP TIER – $1,200–$1,500 For the fresh-faced dreamers + side hustle starters. A streamlined suite to get you up and running with confidence and cohesion. Includes: • Discovery questionnaire + moodboard • Primary logo design • Brand color palette + typography • Simple brand guide (PDF) • 2 revision rounds 🕒 Timeline: 2–3 weeks 💥 PACK TIER – $2,200–$2,800 For growing brands ready to claim their identity. A full toolkit with custom elements and room to evolve. Includes everything in Pup Tier, plus: • Secondary logo + submark • Icon or badge design • Social media profile graphics • Business card or postcard design • Extended brand guide (PDF) • Up to 4 revision rounds 🕒 Timeline: 3–4 weeks 🐾 GRUMBLE TIER – $3,500–$5,000 For brands building big things. A top-to-tail visual identity system with strategy, assets, and swag to match. Includes everything in Pack Tier, plus: • Full branded visual strategy deck • Launch graphics (social templates, announcements) • 3 brand collateral items (e.g. signage, packaging, pitch deck slides) • Brand pattern or illustration set • 6 revision rounds + post-launch polish 🕒 Timeline: 4–6 weeks 🔧 Add-On Services Customize your package or build your own adventure: • Custom Illustrations – starting at $250 each • Motion Logo or Animated Brand Element – $400+ • Social Media Template Pack (10–15 posts) – $350 • Brand Style Expansion (seasonal or campaign variation) – $500+ • Merch or Apparel Design – $300 per item • One-on-One Brand Strategy Session – $150/hr • Website Design (via Wix, Squarespace, or Shopify, etc.) – custom quote 🌀 Estimates are flexible—if you're not sure where you land, let’s talk. I’m happy to shape a custom solution based on your goals and budget. Ready to build a brand with bite? Book a free consultation and let’s get growling.